Electel Blogspot

I have written many times about visual automobile brand identification on this blog, not to mention my e-book "How Cars Faced the Market: Grille Design Continuity."  In general, luxury and other up-market marques tend to maintain identification continuity more than do brands farther down the price/prestige scale.  A common means of doing this involves continuity of grille design themes.  My usual examples of this are Rolls-Royce and Packard. Another strong example is England's Daimler , a now-dormant luxury brand that for many years was favored by British royalty.  Daimler grilles' distinctive feature was tube-like ribbing across the top part of the grille frame.  Its origin is explained in the link above. This ornamentation feature is truly distinctive.  Also unattractive, which might explain why no other important brand's stylists bothered to design variations on that theme.  (For example, Ford's Lincoln brand sometimes featured grilles reminiscent o...